Welcome to SJU fitness

Every person has the desire for greatness inside of them, and we believe that fitness is a journey of discovering your own greatness.

Our Story

Our story is one of perseverance. We are an experienced team of strength and conditioning equipment specialists with decades of experience building the most innovative and durable fitness equipment.

Torque Fitness was founded in 2005 by a team of experts in the fitness equipment industry whose experience designing and manufacturing award-winning innovative strength training systems for Life Fitness, Hammer Strength, and Parabody stretches back to 1979. The team recognized an opportunity to create strength training products that provide unique attributes to better meet customer needs than many of the look-alike strength products on the market. By maintaining an efficient and agile business structure, Torque Fitness team members are able to be focused on listening to customers and reacting quickly with creative, innovative ideas that differentiate our products with meaningful functions and features.

Our Values

We focus on what's important, always pursing the highest standards in fitness and in life. These three particular values are at the forefront of Torque.

1. People

Extraordinary people drive our innovation. We prioritize growing our team with people who have talent, dedication, a team mentality and a Don't Quit. Ever. attitude.

2. Perseverance

Whether it is a product, service or support, we don't quit improving and innovating. We are defined by our persistence despite any setback to bring athleticism to a new level.

3. Principles

Seeking to supply strength and agility through quality equipment is no easy task, but we never cut corners. We continue to do the right thing. For us, it's really that simple.

Our People

We believe that great individuals create great outcomes. That's why we selected the best who strive for unmatched solutions and customer service. Meet some of our team!

Meet Some of Our Team

Jerry Dettinger

Hannah Cahoe

Steve Duncan

Jordan Brambilla

Sarah Dettinger

Tom Baumler

Dani Wiid

Spencer Toay

Lily Weiser

Andrew Lemke

Our Process

Using your ideas as inspiration, our designers draw on their expertise to design an effective layout within the physical parameters of your gym space.

Step 1. Discover

We need to know three things:

  • The number of people, on average, you expect to work out at your gym at a given time
  • The types of exercises you envision your members doing
  • The dimensions of your workout space

*An architectural compliance sketch is the best way to share the exact measurements of your space with us. If you don’t have access to one, you can send in a blueprint, a floor plan, written measurements, or even a doodle.

Once you send us your information, an X-DESIGN Team representative will reach out to you promptly. Based on the conversation, we’ll create a 2D sketch of your gym layout.

Step 2. Design

Once you receive your 2D mockup, it’s time to refine your design. Think of this as the “rough draft” stage. This is the perfect time to get all your input and questions out on the table so our team can make sure we are meeting your needs.

What do you like about the mockup? Any additional information our team might find useful? Anything missing from our proposed layout?

Using your input from the 2D mockup, our designers will use industry-leading software to create a 3D rendering of your gym. This final layout is meant to look as realistic as possible, so you can truly envision how your gym will look and feel. Once you are satisfied with the proposed facility floor plan, we will proceed.

Step 3. Deliver

After you settle on your 3D design concept, we’ll send you the design and a list of the proposed Torque Fitness products and their price points. (You set your budget, and we’ll stick to it. We only include products in your design that match your concept and fit your price range.)

We encourage you to reach out to our team if you have any questions about our product list or to learn more about our products.

With our exceptionally fast turnaround, we can deliver the selected products and you can implement your design scheme in under two weeks.

Companies That Have Driven Our Innovation

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